SignalMind Blog

When you run your own business, it is go-go-go-go-go, and achieving work life balance might seem as fantastical as a unicorn. If you are constantly answering emails, crunching numbers or finding your mind occupied with work, you are not living, you’re working all the time.

The trouble with a poor balance is that you, your loved ones and even your business suffer on all levels when you do not get time to just “be.” Popular thought leader on leadership and entrepreneurship Dr. Parker J. Palmer often says, “We are human beings, not human doings.”
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Less than 40% of small businesses offer a customer loyalty program, and the ones who do mostly use the old paper-based punch card solution. In the meanwhile, the latest research shows that customers not only want the loyalty programs, but they also want to receive communication from the loyalty programs, and also would choose to shop at a store that offers a loyalty program over a store that does not.
See our loyalty program infographic.

piJnz Group today relaunches its mobile marketing product suite under the company name "SignalMind." With a new service-based HTML5 interface, a Loyalty Programs module for improving customer retention, and many other updates, the SignalMind product suite provides agencies and partners with a rapid way to deliver and optimize mobile marketing campaigns for their clients.
Read the official press release here.

Today we have a few big announcements to make.

First, we've just released our customer loyalty program module.

Why?

• 47% of consumers wish more stores offered mobile-based loyalty programs


• 94% of members prefer to receive communication from the loyalty programs they participate in, and 57% say they always read that communication


• 47% of consumers would choose to shop at a store that offers a loyalty program over a store that does not.