Now, more than ever, consumers are relying on their smart phones, mobile search and location-based services to guide their in-store purchases.
In collaboration with Digital Aptitude, we bring you an infographic on location-based marketing trends and tips.
See the full infographic here: http://www.pijnz.com/infographics/location-based-marketing.
Expert Tips on How to Hire the Right Person
Quality employees are precious gems. With the right employees on the team, a business practically runs itself. For most employers, finding good employees begins as a focus on hiring the right person, rather than filling a position.
Building a team begins with strong recruitment practices as well as knowing what attributes are needed for the company and position. Employers should focus on what makes a good employee for their business and look for the desired traits when recruiting. Most businesses have similar needs. Tips to assess them are outlined in this post.
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Sales is about more than making money or increasing market share. Fundamentally, it is about meeting the needs of the customer in a way that benefits both sides. Good sales questions define the difference between mediocre and record-breaking results.
Most salespeople are able to pique interest, but may experience challenges when qualifying the customer or closing the sale. Once the other party expresses interest, the types of questions posed will make the difference between closing the deal and walking away empty-handed.
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One of the hardest cues to decipher is when a customer is truly ready to buy. While it can be a bit of a challenge in person, it is considerably more challenging when communication is conducted via phone or email. However, that is exactly how business gets done these days. Sales professionals must learn to recognize buying cues, regardless of the communication medium.
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